Vendor & Marketplace Rules

Policy Version: 1.0 | Effective Date: September 13, 2026

These Vendor & Marketplace Rules establish the practical standards that apply to vendors and marketplace activity on ShoppingSuru. They are intended to maintain product quality, customer trust, fair marketplace conduct, and compliance with applicable law.

Our Marketplace Standard

Vendors must provide accurate products, reliable fulfilment, honest information, and professional service. ShoppingSuru may take action against listings or accounts that violate these rules.

Relationship with the Vendor Agreement: These Rules supplement the ShoppingSuru Vendor Agreement. Vendors must comply with both documents. The Vendor Agreement contains the contractual relationship and commercial terms, while these Rules provide practical marketplace standards.

Part A — Vendor Rules

1. Vendor Eligibility

Vendors must complete the registration and verification process required by ShoppingSuru before selling through the marketplace.

Vendors may be required to provide accurate:

  • Business or legal name.
  • Business address.
  • Owner or authorized representative information.
  • Business registration information where applicable.
  • PAN/VAT information where applicable.
  • Contact information.
  • Payout information.
  • Other information reasonably required for verification.

Vendors must keep their information accurate and inform ShoppingSuru of material changes.

2. Product Listing Rules

Vendors are responsible for ensuring that product listings accurately represent the products being offered.

Product listings should contain, where applicable:

  • Accurate product name.
  • Accurate category.
  • Brand information.
  • Product description.
  • Material or composition.
  • Colour.
  • Size and measurements.
  • Clear product photographs.
  • Available stock.
  • Actual selling price.
  • Warranty or guarantee information where applicable.
  • Relevant return/exchange information.

Vendors must not deliberately omit material information or provide misleading product information.

3. Product Photography

Product photographs should reasonably represent the actual product offered for sale.

Vendors must not intentionally use photographs of a substantially different product to mislead customers.

Vendors must have the right or permission to use any photographs or promotional images they upload.

4. Product Quality

Products supplied to customers should correspond materially with the listing and order.

Correct Product

The vendor must send the product ordered by the customer.

Correct Variant

Size, colour, quantity, and selected variants must match the order.

Accurate Listing

Product descriptions and specifications must be materially accurate.

Proper Packaging

Products must be reasonably protected during delivery.

5. Authenticity

Vendors must not falsely represent a product as authentic, original, branded, genuine, authorized, or manufactured by a particular company.

Vendors offering branded products must have a lawful basis for selling and describing those products.

Counterfeit products are strictly prohibited. Serious or deliberate counterfeit activity may result in immediate listing removal, vendor suspension or termination, customer remediation, recovery of applicable costs, and other lawful action where appropriate.

6. Inventory Accuracy

Vendors must maintain reasonably accurate stock information.

Vendors should remove or update products that are no longer available for sale.

Repeated order cancellations caused by inaccurate inventory may affect vendor performance status.

7. Order Fulfilment

Vendors must correctly prepare and fulfil accepted ShoppingSuru orders.

Before dispatch, vendors should verify:

  • Product.
  • Size.
  • Colour.
  • Quantity.
  • Variant.
  • Order reference.
  • Customer delivery information required for fulfilment.

8. Scheduled Delivery

Customers may select an available delivery date and time slot during checkout.

Vendors must make reasonable efforts to prepare accepted orders sufficiently in advance to support the selected delivery slot.

Repeated vendor delays that cause missed scheduled deliveries may affect vendor quality status.

9. Packaging

Vendors must use packaging reasonably appropriate for the product and normal delivery conditions.

Avoidable damage caused by poor vendor packaging may be treated as vendor fault and may result in return, replacement, refund, or applicable marketplace cost.

10. Customer Data

Vendors may receive customer information necessary to fulfil ShoppingSuru orders.

Vendors must use customer information only for legitimate:

  • Order fulfilment.
  • Delivery coordination.
  • Return/exchange processing.
  • Customer service related to the relevant transaction.

Vendors must not sell, publish, misuse, or unnecessarily disclose customer information.

11. No Off-Platform Circumvention

Vendors must not deliberately use ShoppingSuru customer or order information to move marketplace transactions away from ShoppingSuru.

Examples include asking a customer to cancel a ShoppingSuru order and purchase directly from the vendor through WhatsApp, Instagram, Facebook, telephone, or another channel.

Marketplace rule: Vendors may communicate with customers as necessary for legitimate order fulfilment and service, but must not deliberately bypass ShoppingSuru's marketplace transaction process.

12. Customer Returns and Refunds

Vendors must cooperate with valid returns, exchanges, replacements, warranties, and refunds according to ShoppingSuru's:

Vendor-fault issues may result in the vendor being responsible for applicable return or re-delivery costs.

13. Vendor-Fault Examples

Examples include:

  • Wrong product sent.
  • Wrong size sent.
  • Wrong colour sent.
  • Defective product.
  • Materially inaccurate description.
  • Materially different product.
  • Missing product or component.
  • Counterfeit product.
  • Avoidable damage caused by poor packaging.

14. Reviews and Ratings

Vendors must not manipulate customer reviews or product ratings.

Vendors must not:

  • Post fake reviews for their own products.
  • Create multiple accounts to increase ratings.
  • Arrange fake positive reviews.
  • Arrange fake negative reviews against competitors.
  • Purchase or manufacture fake reviews.
  • Threaten customers over genuine reviews.
  • Offer improper benefits for a positive review.

Vendors may politely request genuine feedback, but must not require a positive rating.

15. Intellectual Property

Vendors must have the necessary rights or permission to use content they upload to ShoppingSuru.

This includes:

  • Photographs.
  • Videos.
  • Logos.
  • Brand names.
  • Descriptions.
  • Artwork.
  • Designs.
  • Promotional material.

Vendors must not knowingly upload content that infringes another person's copyright, trademark, design, or other intellectual-property rights.

16. Promotions and Discounts

Vendors participating in promotions must provide accurate pricing and promotional information.

Vendors must not create misleading discounts by artificially inflating prices or misrepresenting the amount customers save.

17. Vendor Communication Standards

Vendors must communicate professionally with customers and ShoppingSuru personnel.

Vendors must not:

  • Threaten customers.
  • Harass customers.
  • Use abusive language in connection with marketplace disputes.
  • Request passwords, OTPs, PINs, or payment credentials.
  • Pressure customers to bypass ShoppingSuru procedures.

Part B — Marketplace Rules

18. Prohibited Products

ShoppingSuru does not permit vendors to list products that are:

  • Illegal under applicable Nepalese law.
  • Counterfeit or falsely represented as genuine.
  • Stolen or unlawfully obtained.
  • Infringing another person's intellectual-property rights.
  • Subject to licensing/authorization requirements that the vendor does not satisfy.
  • Materially misleading or misrepresented.
  • Unsafe or inappropriate for the marketplace.
  • Otherwise prohibited under ShoppingSuru policy.

Please see the full Prohibited Products Policy where applicable.

19. Restricted or Regulated Products

Some products may require licences, permits, approvals, or special handling before they may legally be sold.

ShoppingSuru may require documentation before allowing such products to be listed.

A vendor must not assume that a product is permitted simply because it is available for sale elsewhere.

20. Fake or Misleading Listings

The following are not permitted:

  • False product claims.
  • Fake brand claims.
  • Misleading images.
  • Incorrect product condition.
  • False warranty claims.
  • False origin claims.
  • Misleading scarcity claims.
  • Fake promotional claims.

21. Marketplace Fraud

The following activities are prohibited:

  • Fraudulent orders.
  • Payment manipulation.
  • Return or refund fraud.
  • Review manipulation.
  • Identity impersonation.
  • Account abuse.
  • Use of multiple accounts to evade legitimate marketplace restrictions.
  • Attempted circumvention of platform controls.

22. Marketplace Reviews

ShoppingSuru aims to maintain a review system based on genuine customer experiences.

Reviews that are fake, manipulated, abusive, unlawful, private, or unrelated to the relevant transaction may be removed or restricted.

A genuine negative review will not be removed merely because a vendor disagrees with it.

23. Intellectual-Property Complaints

Rights holders may report suspected infringement involving ShoppingSuru listings or marketplace content through:

Intellectual Property Policy

Vendors must cooperate with legitimate intellectual-property investigations.

24. Product Listing Moderation

ShoppingSuru may review product listings before or after publication.

ShoppingSuru may:

  • Reject a listing.
  • Request corrections.
  • Temporarily hide a listing.
  • Remove a listing.
  • Restrict a vendor's ability to list certain products.
  • Request supporting documentation.

Publication of a listing does not constitute government certification, legal approval, or an unconditional guarantee of the product.

25. Marketplace Enforcement

ShoppingSuru may respond to rule violations based on the seriousness, frequency, customer impact, vendor history, evidence, and applicable law.

1
Review

ShoppingSuru identifies and reviews the issue.

2
Vendor Notice

Where appropriate, the vendor may be informed of the issue and asked for clarification or corrective action.

3
Restriction

ShoppingSuru may restrict or remove affected listings where necessary.

4
Suspension

Repeated or serious violations may result in temporary vendor suspension.

5
Termination

Serious or repeated violations may result in termination of the vendor relationship.

26. Immediate Action for Serious Violations

ShoppingSuru may take immediate action without following every stage of the normal enforcement process where necessary.

Examples include:

  • Counterfeit products.
  • Fraudulent activity.
  • Stolen products.
  • Serious customer-data misuse.
  • Illegal products.
  • Serious safety concerns.
  • Deliberate marketplace circumvention.
  • Serious intellectual-property violations.

27. Vendor Quality Monitoring

ShoppingSuru may monitor vendor performance using marketplace information such as:

  • Order cancellation rate.
  • Late fulfilment rate.
  • Customer ratings.
  • Vendor-fault return rate.
  • Customer complaint frequency.
  • Product-quality complaints.
  • Counterfeit or authenticity reports.
  • Policy violations.

These factors may be used as part of ShoppingSuru's vendor quality and verification program.

28. Verified Vendor Status

ShoppingSuru may provide a Verified Vendor status to vendors who satisfy the applicable verification and performance requirements.

Verification may consider:

  • Business verification.
  • Accurate vendor information.
  • Order fulfilment history.
  • Product quality.
  • Customer feedback.
  • Return and complaint performance.
  • Marketplace policy compliance.
Important: A Verified Vendor status is a ShoppingSuru marketplace designation. It is not a government certification and does not mean that every future product or transaction will be completely free from defects or complaints.

29. Fair Treatment of Vendors

ShoppingSuru aims to apply its marketplace rules reasonably and consistently.

Enforcement may take into account the seriousness of the violation, the vendor's history, customer impact, available evidence, and whether the violation appears accidental or deliberate.

30. Customer Protection

Marketplace rules are intended to protect customers from:

  • Misleading listings.
  • Counterfeit products.
  • Poor fulfilment.
  • Fake reviews.
  • Fraudulent activity.
  • Unauthorized use of customer information.
  • Other serious marketplace misconduct.

31. Vendor Responsibility for Marketplace Costs

Where a cost arises because of a vendor's breach, product error, fulfilment failure, counterfeit activity, or other vendor-fault issue, ShoppingSuru may apply the relevant adjustment in accordance with the Vendor Agreement and applicable law.

This can include eligible:

  • Return delivery costs.
  • Re-delivery costs.
  • Refund adjustments.
  • Other documented vendor-attributable marketplace costs.

32. No Evasion

Vendors must not attempt to avoid these Rules by:

  • Creating duplicate accounts.
  • Using misleading product categories.
  • Changing product names to hide prohibited items.
  • Moving transactions off-platform.
  • Manipulating reviews.
  • Providing false business information.
  • Repeatedly relisting removed products without correcting the issue.

33. Reporting a Marketplace Violation

Customers, vendors, rights holders, and other relevant persons may report suspected violations to ShoppingSuru.

Reports can be sent to:

support@shoppingsuru.com

Where possible, provide the relevant product, vendor, order, or listing information together with the reason for the report.

34. Privacy and Confidentiality

Information received through marketplace reports, vendor investigations, customer complaints, and product reviews may contain personal or confidential information.

ShoppingSuru will handle such information in accordance with its Privacy Policy and applicable law.

35. Relationship With Other ShoppingSuru Policies

These Vendor & Marketplace Rules should be read together with:

36. Policy Changes

ShoppingSuru may update these Rules when its marketplace categories, quality standards, technology, enforcement procedures, business practices, or legal requirements change.

The latest version will be published on this page together with the applicable policy version and effective date.

Marketplace Support

For questions, reports, or marketplace concerns:

support@shoppingsuru.com

For intellectual-property matters: legal@shoppingsuru.com

Legal review: This Vendor & Marketplace Rules document is a marketplace operational framework prepared for ShoppingSuru. It should be reviewed together with the Vendor Agreement and applicable Nepalese law before being adopted as a final contractual or enforcement document.